Master of Business Administration

Program Aim

The Master of Business Administration with Concentration in general management curriculum prepares students thorough knowledge and understanding of management in all its diverse aspects and its applicability to a wide range of practical management situations in a global context. This is achieved in four consecutive steps. First the company as an organization and all its stakeholders are discussed as a background setting. Additionally, analytical tools for further analysis of different types of management information are introduced. In a second phase all the functions of management, such as accounting, finance, marketing, human resources, and production management are treated in depth and the global dimension is added. Consequently, all this knowledge is combined into an overall vision on global management that integrates these different disciplines into a comprehensive strategic view. In the last phase participants will be challenged to apply all the previous in a concrete management situation. Transfer of knowledge and understanding is achieved in a variety of interactive ways: lectures with class discussion, use of case studies and business games, preparation by reading recent articles and business literature and exercises, etc.

Program Objective

The Master of Business Administration aims to provide the participants with a thorough theoretical understanding of Management concepts and the ability to apply these in practice. The following learning objectives and qualifications can be determined:

• Master of Business Administration graduates will gain a multidisciplinary focus on management. This implies that they will gain knowledge into the different management functions, such as accounting, finance, marketing, human resource management, etc. As such, they will be able to integrate these into understanding the development of the organization, thereby being mindful of retaining a balanced decision‐making process. In this way they will also be able to develop cross‐disciplinary links.
• Participants will acquire effective management attitudes. This means that they will develop managerial attitudes such as drive (initiative), entrepreneurship, leadership, willpower and perseverance, self‐control, and self‐motivation. Additionally, the students will develop social and communicative abilities in English, leadership, and team spirit in a multi‐cultural and multidisciplinary team, with sense of realism and practicality.
• Graduates will obtain a global perspective. They will be able to evaluate the opportunities and challenges in an ever‐changing context of an internationally operated business. More specifically, they will gain insight into the globalization problem and the European integration and the impact on the way of doing business internationally. Through the multicultural team composition in the class, they will be able to diagnose and acquire cross‐cultural sensitivity.
• The ability to tackle problems and entrepreneurial questions on a scholarly basis is an important learning goal for MGM participants.
• They will arrive independently and in a team context at formulating a scholarly problem within a company setting, by developing the appropriate research methodology.

Program Structure